Business harvests £250,000 Aldi deal

The Stirling family who own Stirfresh
The Stirling family who own Stirfresh

A locally-based fruit and vegetable grower and distributor has cultivated a deal to supply Aldi’s 58 Scottish stores in £250,000 deal.

Stirfresh has secured a contract to stock Aldi’s shelves with its Fresh Soup Mix (600g, available in vegetable and potato and leek, 89p) and Fresh Vegetable Medley (350g of carrot, cauliflower and broccoli, 79p).

The company has worked with Aldi since attending a supplier open day in 2013 where they impressed buyers with the quality of their produce.

The business at Upper Dysart is owned by Andrew and Anita Stirling.

Andrew said: “With this deal, we’ll supply about 10 per cent of our production to Aldi.

“The relationship is of great value to us and we hope to increase the lines that we supply to Aldi’s stores across Scotland.

“As a family-run farm, there’s a great sense of satisfaction when we see our produce on shelves across the country.”

Richard Holloway, managing director for Aldi in Scotland, said: “Stirfresh grows great quality fresh produce on their farms in Angus.

“We’re confident that there will be high demand from Aldi shoppers for these new products.

“Working with local suppliers is very important to our brand and being able to forge close, direct relationships means we are able to give our customers the quality Scottish products they deserve at everyday low prices.

“We work with a lot of farmers around the country and are very proud to be able to stock their fresh produce.”