The future of Carnoustie’s iconic golf shop, Simpson’s, is now secure after being taken over by a Forfar couple.
Dave and Margaret Valentine have acquired the business in a move which has been welcomed by the shop’s three employees as well as by leading business representatives and golfing organisations in Carnoustie.
Mr Valentine, who built up strong business relations with Angus and China whilst head of economic development and environment and consumer protection at Angus Council, said they aimed to develop and promote the ‘Simpson’s’ brand abroad.
He said: “We will start by telling the story of Simpson’s in China where I have extensive golf industry and media connections.
“There is a huge interest in the Scottish culture and heritage of golf amongst the growing numbers of Chinese golfers and I feel sure they will warm to the authenticity of the Simpsons story.
“It is my intention to co-produce a Simpson’s book with a Chinese golf writer and introduce hickory golf tournaments as a marketing platform for Simpson’s-branded heritage products. A number of venues with links-style courses are already interested in the concept.
“Of course the foundation for the brand is the shop which, was established in 1883. It is reckoned to be the second oldest golf shop in the world. If we hadn’t stepped in it would most likely have closed and this would have been a disaster for Carnoustie’s golf heritage as well as for the employees and everyone concerned.
“Keeping and sustaining this iconic shop is the foundation for telling the Simpson’s story and developing what will hopefully become a major heritage golf brand for Carnoustie in the future.”